Increase your online reach organically and through paid targeted ad campaigns.
When you want more people to find you online, you need SEO or SEM to make it happen. SEO is the art of optimizing your website, profiles, and digital content to encourage search engines to show you more than your competitors for the products or services you offer.
SEM involves paying companies like Google, Bing, and Amazon to show you first when people are searching for your chosen keywords. Your ads can show up on search engines, Google maps, or on other websites that display ads.
Our SEO service consists of three phases. We start by running several baseline checks to ensure we can accurately track and showcase the results of our work. Next, we fix your existing digital presence. Finally, we establish a plan for additions and other improvements to enhance your digital presence.
We scan your digital footprint to find gaps and errors that are hurting your SEO.
This includes, but is not limited to:
This step varies for every business, but typically includes:
Our SEM service can be used as a one-time service, a short-term engagement, or an ongoing management agreement. We won’t start running paid advertising until we know that the click destination is ready to convert customers, so often we need to create a funnel or new website for your business first. SEM and lead generation can fit into almost any budget, but the cost varies based on your industry and the goal of your ads.
We take an in-depth look at your goals and align them with the best advertising platform available. Some popular options include:
How will you manage, communicate, and report on your leads?
Our reporting software gives you a daily overview of your advertising campaigns including how many impressions, actions, clicks, leads, and all financial data.